In just one month, from July 29 to August 29, this national social media craze raised over $100 million from more than three million donors for the ALS Association, a nonprofit fighting Lou Gehrig’s disease. Participants agree to have a bucket of ice dumped on their heads, post footage of it on Facebook, and then challenge others to participate.
Teacher of the Year Karen MacDonald took the challenge earlier this summer, and publicly challenged Superintendent Emmanuel Caulk and Kathleen Casasa, former president of the Portland Education Association, to do the same.
Caulk made his ALS donation in honor of the late Nan Urban, a social worker at Deering High School for nearly 25 years, who died of ALS in 2009.
Casasa challenged the new leaders of the Portland Education Association. They are Sue Olafsen, president, Kevin Brewster, vice president, and Carrie Foster, secretary.
The money raised will be used to fund research and care for patients. ALS is a disorder that affects the function of nerves and muscles. According to the ALS Association as many as 30,000 Americas have the disease at any given time. There are 15 new cases of ALS every day in America.